What does the Innovating Lab do?

Nothing is more satisfying to us than finding elegant solutions to the challenge of innovating marketing sales today’s thought leaders.  At Innovating Lab, we know that solving these challenges requires more than a nice web site. It’s a process that goes beyond normal design and marketing sales practices and into the deeper realm of understanding what it means to create a better future.

There is architectural expertise required in designing the technology that supports the engagement and monitization platforms that thought leaders use to host their intellectual property and content. But technology alone isn’t enough it must be rooted in the mission and vision of the thought leader and also satisfy the customers need to be educated, inspired and informed. We develop customer service management plan important for a healthy and prosperous business.

Looking ahead, our global future is more complex than we can imagine and is expanding faster than we can even know. Yesterday is over and so is the old game, the new game and new rules haven’t even been written yet.  The timeless question remains. What do you as a thought leader want to create?

At Innovating Lab we work with clients on innovating marketing sales, customer service management plan, technology and design stages all the way through production and final execution. We are capable of transforming how you are perceived as a thought leader in the world from the depths of your passionate vision out into the vastness of endless social space.


  • Business & Marketing Plans
  • Customer Service Management Plans
  • Process Mapping
  • Whole Systems Design
  • Research, Trends and Futures Planning


  • Technology Analysis
  • Competitive Analysis
  • Executive Coaching
  • Team Coaching


  • Brand Audit
  • Name & Tagline Development
  • Wordmark & Icon Development
  • Product Development

Design & Development

  • Responsive WordPress Website Development
  • Membership Sites & IP Monetization
  • Publishing & Packaging Design
  • Illustrations & Presentations


  • Marketing Automation Implementation
  • Email Campaign Implementation
  • Social Campaign Implementation
  • Event Marketing & Promotions

Content Creation

  • Digital Video Production, Directing and Editing
  • Motion Graphics
  • Photography
  • Copy writing
customer service management plan business process

How does the Innovating Lab business building process work?

Because all great brands tell a great story, we start by looking at the end of the story you want to tell and find out what your ideal “Happy ending” is and work our way backwards to where we are today. Then we work together in collaboration with you, your team and our team to take the correct steps to get you there. All in alignment with the authenticity and values of your personal and professional standards.

We help you create a customized marketing sales strategy using the cloud computing technology, customer service management plans, automation systems, development tools, email and social channels to help you better communicate and be successful with your audience, by conveying your messages as effectively and meaningfully as possible.


It takes investment to grow successfully. We are an investment, not an expense.


Determining the outcomes and engaging in new ways of creating a better future.

Marketing and Strategy

Creating customer service management plans that support effective thought leadership business process.


Elegantly designing brands and stories that support inspiring Thought leadership.


Project management, web development and technology beautifully orchestrated.

Testing, Review and Next Steps

Completing and refining project phases with ongoing focus on monetized results.

customer service management plan

Our Ideal Clients

Our ideal clients are culturally creative Entrepreneurs who work together with us in strategic partnership to invest, plan, create and implement systems and processes that create better businesses and a better future for their customers.

  • Thought Leaders & Authors blowing up their niche
  • Coaches who want to reach a broader audience and monetize
  • Teachers, Speakers outgrowing the low end
  • B2B and B2C education businesses automating their marketing
  • Non-Profits and Organizations who want more members

We support our clients by innovating marketing sales with them in strategic partnership.

  • We coach you to find out what you really need and help you make it happen
  • We help you set up your systems and provide on-going support and services
  • We have a variety of service levels that can be adjusted as needed
  • We make sure that you get the most out of your investment
  • Together we help you achieve exponential triple bottom-line results

Innovating Lab is your partner in creating a more successful business and reach your audience.

Contact us today using the form on our contact page so we can help you succeed.