Mary Jo Lafaye

Mortgage Broker

Branding

Created brand that was unique and still in alignment with the clients parent company so that as a contractor the brand was transparent to the clients, clients allowing for separate yet combined branding.

Responsive WordPress

Custom responsive WordPress lead generation site for educating and attracting B2B and B2C clients into the sales and marketing automation funnel for conversion into closed reverse mortgage deals.

Advertising

Created customized memes and ads for social and search engine advertising campaigns that generated leads to the clients CRM that we customized for the sales and marketing automation processes we set up.